Mission Statement
"Every dive, the perfect dive, safely”
The mission statement is designed to remind staff that every dive is precious to customers whether it be in a pool, in open water, or after their training with the Tribe.
They naturally expect The Tribe to deliver its promise to create the perfect diving experience through our skilled and dedicated staff. Safety is at the forefront of all of diving activities.
Success will be measured by how well The Tribe satisfies its customers, staff, and by its safety standards.
The Tribe Values and Culture
We give customers a unique and positively memorable experience
We respect and care for customers and treat them individually
We provide relaxation, exhilaration and fun in a safe environment
We aim to surprise and delight our customers, and thereby exceed their expectations
We provide experiences not found in normal, everyday life
We get the details right
We apply as much resource as necessary to execute tasks effectively
We value high quality staff and the contribution they make in achieving customer satisfaction and value, recognising employee commitment drives business success
We work hard to retain good performers
We care for our staff and treat everyone fairly and with respect
We recognise both individual and team contribution
We develop talented and motivated employees through training, and development
We work as teams to innovate and improve the business continuously
We experiment and learn from the results
We focus individually on where we can add most value
We are open and honest with each other and we seek out and actively embrace new ideas and challenges to our own ideas
We work in teams and expect team output to be superior to that of individuals
We actively learn from things that don’t work by sharing concerns early, facing up to failure, analysing mistakes and applying the lessons without looking to apportion blame
We work in cross-functional teams right from the beginning of a process
We apply the highest ethical standards in all that we do
We value honesty and integrity
We will not knowingly contravene legal constraints
We provide a workplace that is properly regulated and resourced
We communicate to all, at all times as appropriate
Effective briefing and cascade processes
We are open and honest in our dealings with employees and customers
Employees must be open and honest with each other, and communicate to each other in a polite and courteous way.
We listen to the views of our staff and customers
Tribe mentality
We are call “The Tribe” for a reason. We work together well and operate as a family, working together in a harmonious fashion.
All employees must talk about The Tribe in a positive way. If you hear of anyone’s dissatisfaction please report it to Philip Elson or Gemma Wright so that any issues may be resolved immediately.
If you yourself have any problems, please feel free to contact Philip Elson and/or Gemma Wright so that any issues can be resolved as soon as possible.
We like the Tribe to be a contented and happy organisation which will reflect onto our customers.
We Set High Standards
We apply the highest ethical standards to our supplier relationships, demanding the highest quality of service and their consistent adherence to mutually agreed product/service specifications
We value and reward by long-term relationship those suppliers who demonstrate their ability to empathise with our culture and ethos whilst providing competitive terms
We set demanding and stretching goals and achieve them
We benchmark ourselves against the best both internally and externally
We deliver what we market and sell
We constantly review and monitor performance against targets
We apply a “can do” attitude to all that we undertake
We demonstrate perseverance and determination
We have authority and are accountable
We delegate effectively and are rewarded for success and suffer for failure
We empower the organisation to act appropriately - All decisions are driven by evidence of their impact on value, and are taken swiftly
We obtain and use necessary data (both financial and non-financial). Everyone understands the link between their decisions/actions and value